At BrilliantRead Media, we always strive to bring meaningful and powerful stories from India and around the world to empower and motivate our growing community. As part of this endeavour, we invited Mohsin Khan for an exclusive interview with us. Mohsin is an Entrepreneur and Founder & CEO of Celewish Media Pvt Ltd. Let’s learn more about his background, journey and advice for our community!
Excerpts from our exclusive interview with Mohsin:
Could you please talk us through your background and your journey?
I hail from a small city Dholpur, in Rajasthan, often called Chambal. My journey began with a deep passion for bridging gaps in the media and entertainment industry.
Before Celewish, I gained extensive experience in customer service and brand solutions while working with leading brands like LG, Panasonic, Cashify, and many others.
In 2020, I co-founded Celewish.com with my brother and co-founder, Anvarul Hasan Annu. We saw an unorganized and fragmented system when it came to connecting brands, users, and celebrities. Celewish was born to simplify this space, enabling seamless collaboration between all stakeholders.
My diverse exposure to industries like entertainment, telecom, and talent management helped me carve a platform that now stands as one of the most innovative in the celebrity and influencer domain.
‘CELEWISH’is such a unique name; talk us through more about it, please. Our audience would also love to know what kind of problem you are solving?
The name ‘Celewish’ stems from the idea of fulfilling wishes from celebrities. Whether it’s a personalized video message, a meet-and-greet, brand endorsements, or shoutouts, Celewishbridges that gap between fans, brands, and their favourite celebrities.
With over 12,000 celebrities on-board, including actors, athletes, influencers, singers, and comedians, we’ve created a one-stop solution for individuals and businesses to connect with icons easily.
Our mission is to transform an unorganized industry into a streamlined platform where users, celebrities, and brands can thrive together.
Despite the challenges, what keeps you going when things get tough?
Every challenge is an opportunity to grow, and that belief has always kept me going. Initially, people doubted our vision, stating that the celebrity management industry was too saturated with big agencies and rigid systems.
However, my co-founder and I were driven by the confidence that if you solve a real problem with genuine passion, no obstacle can hold you back.
Seeing the tangible impact Celewish creates for users, brands, and celebrities fuels my determination. Challenges remind me that innovation often disrupts the status quo, and that’s exactly what we set out to achieve.
What are the three most important lessons you have learned in your life?
Family is your foundation: My parents, brother Anvarul, and my wife Huma have been my unwavering pillars of strength. Their belief in my vision has been my greatest motivator.
Persistence pays off: Success doesn’t happen overnight. It requires patience, resilience, and the ability to weather storms with an optimistic outlook.
Empathy is essential: Whether it’s leading a team or building a user-centric platform, understanding people’s needs and addressing them with compassion creates lasting value.
In your opinion, what are the keys to success?
Success is multi-dimensional, but these key elements have been critical in my journey:
Passion for your vision: A deep commitment to your goals drives consistent effort.
Teamwork: Building a team that shares your vision is instrumental in scaling any idea.
Adaptability: Embrace change and learn to pivot when necessary.
Consistency: Execute your plans with diligence and perseverance.
Empowerment: Take responsibility for your actions and empower those around you.
What advice would you give students and young professionals who want to have a successful career?
Treat your career as an evolving journey, not just a static job. Focus on developing core skills, staying adaptable, and aligning your goals with your personal values.
Don’t be afraid to take risks early in your career—those experiences will shape you. Discipline, hard work, and staying true to your unique ideas will set you apart.
Most importantly, believe in your potential and never stop learning. Success is not just about achieving milestones but also about growing into the best version of yourself.
Last but not least, what about your journey makes it satisfying/exciting?
What’s most satisfying is witnessing how an idea once doubted by many has now become a celebrated platform. Celewish has allowed us to work with some of the biggest stars like Kareena Kapoor Khan, Govinda, Karan Johar, Disha Patani, and many more.
From collaborating with iconic celebrities to empowering users and brands with seamless connections, every milestone fills me with pride. And while we celebrate these achievements, I’m excited about what’s next— manifesting partnerships with global icons like Shah Rukh Khan and Tom Cruise is the dream we’re working toward.
BrilliantRead is committed to bringing stories from the startup ecosystem, stories that reshape our perspective, add value to our community and be a constant source of motivation not just for our community but also for the whole ecosystem of entrepreneurs and aspiring individuals.
Note: If you have a similar story to share with our audience and would like to be featured on our online magazine, then please write to us at [email protected], we will review your story and extend an invitation to feature if it is worth publishing.
